It is well known that if $| x | < 1$ then $$1 + x + x^2 + \dots
+ x^n =\frac{1 - x^{n+1}}{1 - x}$$ and hence (taking limits) we
have the sum of the infinite geometric series $$1 + x + x^2 + \dots
+ x^n + \dots = \frac{1}{1 - x}$$ We are now going to obtain a
similar formula for an infinite product, namely $$(1 + x)(1 +
x^2)(1 + x^4)(1 + x^8)\dots(1+x^{2^n})\dots = \frac{1}{1 - x}$$
Evaluate the product $$(1 - x)(1 + x)(1 + x^2)(1 + x^4)(1 + x^8)$$
Show, by induction, that $$(1 + x)(1 + x^2)\dots(1+x^{2^n}) =
\frac{1 - x^{2^{n+1}}}{1 - x}$$ and hence (taking limits) the given
formula for the infinite product follows.